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Wipro Technologies has announced the launch of its RFID-enabled concept store at its Electronic City campus in India, aiming to show how item level tagging can enable automatic check-out, intelligent shrinkage avoidance, smart stock maintenance, and tracking and tracing of apparel by store managers.
The concept store demonstrates RFID technology being used across different business processes in a retail store, and has been launched to help the firm's clients understand the workings of RFID in a real world environment. The store is part of WiPro's RFID Centre of Excellence.
"This is an example of our commitment to offering retailers business driven technology solutions that improve store productivity and enhance the customer's buying experience," said Mr Bhanu Murthy, vice president for retail, CPG and distribution at Wipro Technologies. "We have a dedicated team of industry practitioners setting up an RFID laboratory where we can better understand and leverage the physics of RFID."
"Over the past six years Weyerhaeuser and Wipro have developed a strong working relationship with each other and I congratulate Wipro on the RFID initiative and the opening of the Wipro Concept Store," added Ms Jayasri Guha, vice president of finance and procurement standardisation for Weyerhaeuser, a client of Wipro.
Through the Centre of Excellence, Wipro also aims to provide thought leadership on the effect of RFID technology on privacy and public policy, having presented its white paper on the subject at the RFID Privacy Workshop at the Massachusetts Institute of Technology (MIT) in November 2003.
Source: Wipro Technologies
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