Book reviews...

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    Technology & Theory
    Smart cards & contactless applications
    Miscellaneous

TECHNOLOGY & THEORY   Contactless ID, Labelling and Smart Cards: Using RFID Technology By D. Paret ... read review   RFID Labeling By Robert A. Kleist, Theodore A. Chapman, David A. Sakai, Brad S. Jarvis Smart labeling concepts & applications for the consumer packaged goods supply chain ... read review   The RFID Handbook By Harold Clampitt A complete guide to RFID theory and practice ... read review   SMART CARDS & CONTACTLESS APPLICATIONS   Using Smart Cards to Gain Market Share By Aneace Haddad Smart cards can enhance the targeting and simplicity of loyalty programmes ... read review

MISCELLANEOUS   Item Level RFID By Dr Peter Harrop, Noel Eberhardt A detailed research report on item level tagging ... read review   RFID Innovations 2001 Conference Proceedings By Vicarage Publications Today's Issues,Today's Solutions,Tomorrow's Opportunities ... read review   The Loyalty Guide 2004 By Robin Clark, Peter Clark A research report on consumer loyalty theory, principles, methods, strategies, global best practice and case studies ... read review